— mobile phone application development: exactly where to start — mobile phone application development: exactly where to start — Mobile App Development Solutions and Solutions

In our give good results we endure every one of the levels for the living cycle of making a mobile app and that i wish to share our have in such a area. Beneath is considered the tale about bases of mobile phone development: the selection of the system right before generation, inserting in store along with the book report typer subsequent checking. So, let us start off our tale from Mobitech.

Trends. What exactly are mobile cell phone house owners?

  • More than 50 percent (53%) use downloaded apps.
  • Approximately a similar total (52%) through mobile cellular phone stop by the ?nternet sites.
  • Over a 3rd of individuals (38%) use social networking sites from a mobile mobile phone.
  • A very little a lot less persons, enjoy video games (34%).

  • Approximately three-quarters of individuals connect by way of mobile mobile phone (apart from phone calls): it could be SMS, a social networking app, quick messengers and so forth.

Statistics. What would you procure?

If we glance on the studies of income of smartphones by running devices, we’ll begin to see the subsequent:

  • 62% of smartphones marketed is surely an Android gadget.
  • In the 2nd position Symbian — 15% within the markets.

The remaining share is split bada, iOS and Home windows Cell phone (in the event you consider this chart only in Moscow, the distribution will most likely change in direction of expanding the share of Apple items).

If you glance for the similar plan around the world, we’re going to see that listed here Android around the forefront with ? with the current market. How from your situation Mobitech Studio.

For the 2nd quarter of 2012, the earth has offered 104 million Android telephones — given that the populace of the quite sizable place. But we as mobile builders have an interest in don’t just smartphone, but additionally why you should show results with him. A major proportion of householders of equipment on Android works by using them as ordinary telephones: SMS, phone calls and all. They don’t activate the machine in Google Engage in, not downloading apps.

Mobitech Solutions for mobile app

What would you use? Not all visitors obtained the cellphone in 2012, therefore the realistic distribution of forces among the mobile functioning units demonstrates our inner studies. This statistic contains Russia as well as the CIS international locations: Ukraine, Belarus, Kazakhstan, Uzbekistan.

  • 73.five % is definitely a Java mobile.
  • Android is in 2nd put with eleven.6%.
  • The legacy of Nokia, Symbian, a great deal at the rear of Android with 11%.
  • Apple solutions use a three.5% of Runet people.
  • The most attentive will see around the chart of Microsoft with Home windows Mobile phone ( lower than 1%).

: Great solutions for iOS and Android from Mobitech

Installation of applications. While you find a system below which the application are produced, it’s necessary to know the data on currently current applications. Graphics groundwork organisation App Annie with the September 2012 demonstrate you the way to develop two competing Apple and Google. You can find foolish to match Mobitechstudio.

Mobile app development organization mobitechstudio . The top, good quality solutions for iOS & Android, etc.

By number of downloads within the first destination Google Participate in: extra gadgets, considerably more downloads, a great deal more traffic and a growth of 66% compared with January 2012. The growth of iOS were two times fewer, about 30%. But the main chart — what kind of revenue end users bring. And listed here the problem is radically different. It can be easier to make on iOS, but the money is there and in Google Participate in, if you should know the right way to pick them up.

Types of mobile apps. In practice, we can divide mobile apps into 3 types.

Mobile sites, web applications. This is considered the most common type of applications for mobile equipment. Modern smartphones are able to display natural website. They can do anything that we are accustomed to seeing in desktop applications — support for HTML5 is doing its job. that web applications are ideal for start-UPS: they allow you to obtain a great result for very little money and for a short time. Another advantage of the mobile website compared with other mobile apps is cross-platform. However, there are negative, though weighty, is rather difficult to make.

Development of all types of applications from Studio Mobitech

Hybrid apps. With this approach you get access to the advantages of working system APIs: the app is cluttered with push notifications and other pleasant buns, also, now your product are usually placed in stores. The main content still could be a platform-independent page layout, hosted relating to the server. This allows you to make cosmetic changes on the product without releasing a new version: it happens to be enough to upload changes to the server. Hybrid application could be a outstanding solution for those who are starting a business or wants to test their idea, display it to your investor friends.

A native app. These kind of applications are some of the most resource intensive, but it allows the maximum use belonging to the opportunities offered by each specific running system. As a result, native apps win as being the functionality and speed of other types of mobile applications. It is actually to this approach now come to those companies who did combined application. For example, Facebook started with the combo app: native controls (switches, tabs etc) and also the web page as content.Несмотря that this may be a good solution, the problems with performance lead to the fact that the builders are moving away from combination with the web.

Statistics. The figures with the downloads on our apps.

First, we have an app that is constantly developing: between the recent changes it’s worth noting facetime audio. The main difference between the apps is who their audience is. The first can be an international product. The program is downloaded don’t just in CIS, they are actively used by residents of Europe and Latin America. The next application originally was made in Russia and for customers of CIS.

Great mobile iOS and Android app development on

It is interesting to match the figures of downloads on the stores. A major part from the 62% of foreign audience goes to Google Perform. About 1/5 is with the AppStore, 14% in Ovi Store. And presently the remaining 5% share for Home windows Cell phone (4%) and Samsung Bada (1%). With the Agent problem is radically different: the share of Google Perform and Ovi are about the very same. Well, 10% belonging to the AppStore demonstrate love for «Apple» solutions inside our nation.

The process of making a mobile prilozheniy so, let us get to probably the most delicious: the process of developing a mobile application.

A User Tale. First of all, you need to determine what and for whom we write. The answers to these questions are documented in a User Tale. While in the picture you can begin to see the serious ticket inside our tracker. He describes how an current ICQ user can log in to the app, and what challenges it may well meet. At this stage it is actually vital that you deliver the results out all possible scenarios to avoid unpleasant surprises at later phases of development.

It is critical to understand that each item on your to-do sheet is hiding a huge iceberg of functionality. Try to fragment and specify tasks. Major wishlist ultimate split into several levels (releases in stor). However may be a topic for another discussion, back to the phases of application generation.

Design and design. After writing from the User Tale is to begin designing and design development.

At this stage, we use prototypes that we hang in the Board and also arrows clearly show how the navigation will occur.

The design necessarily used guideline.

The guideline from the General sense could be a document which is issued by the service, and that designers and builders understand the principle of building the application communicates with the user. Relatively speaking, on iOS the buttons need to do the round, and for Home windows Cellphone — square. However, we use inside guidelines for builders. Thus the result within the designer’s do the job often consists of models, guidelines and slicing graphics.

markets Sharks and Mobitechstudio, fierce competition

Layouts finest served «linked urls», for example, using the Prototype to understand the logic transitions. The guidelines contain information about the padding, sizes, visual effects, mechanics, animations, etc. you can skip This step if your project is one designer and one developer sitting next to each other. The 3rd part of your result — cutting charts — must contain a minimum of needed graphic resources (care about the weight of your app), have versions for different screen resolutions. Most often we draw for retina and xhdpi screens. Next could be the preparation for Neretina mdpi and automated tools (if appropriate their use). Often the hands have to cook hdpi resources.

Transfer in development. Discussion and necessary corrections on the description.

After receiving the models, guideline and slicing begins the get the job done of your developer. We share from the development of everything that came up, and expect an early result. This does not mean that the function about the architecture as well as the user interface is finished. Sometimes the builders develop interesting ideas that will make adjustments to the original plan. When development is complete, comes the testing stage.

Testing. There are a number of ways to test the application.

In mobile development tester is a person around whom some telephones. We have a very huge wardrobe, which are as old telephones, as well as the latest novelties. Inside we try to test in test cases. If you decide to implement a new feature, in her description for the prepared test plan.

There are providers to help in testing. We use HockeyApp — an application that allows you to distribute our product to beta testers. We write in social networking sites: «Guys, we have got a new cool app. Who wants to try?» I wish to receive a build, use the app, and it collects data, makes a crash report and sends it to us.

There are also products that allow you to test your app on different functioning programs — for example, all Android firmware version or 2.three. You give the application, providers screenshot the entire path that you set, sends pictures to you within the mail, and you check if everything is in order.

checking Providers and tracking of application stats.

Monitoring. So, you have developed, tested application, filled it in stor. To track figures of downloads you can use the service Distimo. It shows data on buyers who come to the store to download applications, and aggregates the comments.

It is significant to understand that most people are alot more likely to leave negative comments. If a person is doing well, he usually just utilizes the application, not commenting. During the stable operation of our applications we get 40-50 comments daily. Within the day of error the number of records can reach up to 400 on a single system. So keep in mind that comments are not a full evaluation of your do the job, rather another bug tracker.

To change the specific situation might be rather a common «hack» — window Rate Us. Offer to leave a positive review inside store, and in case of problems, email developer. The effect is strong enough, the main thing is to consider the algorithm of showing the dialogue to the user.

In addition to the review Distimo shows the number of downloads, earned money, and whereby are downloading your apps.

Another interesting checking service Flurry. It helps to collect the client stats. Flurry provides a report about what the user does in your application: how many times he pressed the button, how many times have returned to the app and further General settings — audience, geography, gender, age, etc.

In some mobile services we also use counting client figures using Google Analytics. Difference when compared with the Flurry has almost no. Disadvantages in speed and processing in the logs is, in both cases, however, when you are used to working with Google release a user interface can use this tool.

Despite the major number of third-party products, we have our own figures. No matter how good was not external sources, they need to be checked. We are able to evaluate the figures, but it is really necessary to build infrastructure for report generation, weekly reporting by means of email and other things that simplify lifetime. Therefore it is really easier for us to use solutions such as Flurry and Distimo, and also interior logs to contact if you happen to have any questions. Our expertise shows that this approach is justified: periodically our data and expert services are slightly different. Those that are inclined to check the stats, use different sources.

Specific. You need to remember?

On each new system the user expects to begin to see the rich application. He argues as follows: «I sat on bad Java cell phone, thus could use ICQ. I bought a new cellphone, go to Marketplace, and you can find no ICQ? Are you doing something?» The user does not get into account the fact that you have to do the app from scratch. The new system is known as a new equipment, new documentation, new resources.

The a whole lot more popular the system, the further you have competitors. On the moment there are two Stora, which is perfectly clear: AppStore and Google Perform. For those who have an idea of an application that is easily monetized or just get a lot of downloads, type keywords into the search and chances are you’ll find that this app exists. The added popular the system, the greater competition. In such cases it is really necessary to carefully study the analogues to begin to see the stats, trying to understand what the parameters from the current solutions could be bettered.

It is crucial to understand how people choose the apps. People today are not going to pay money for a specific app, it just looks a list. For example, the query «free music». Icon also, the first two lines with the description is what a person sees and evaluates while in the first destination. If the icon is decent, it is always possible to invest in, so a bad icon reduces the number of downloads.

to get to the top belonging to the app store is very primary

It is very imperative that you get to the top in the app store. To get to the top, stores very well, to gain a foothold there — the key to success. Why is it necessary? When the user wants to download something, it comes into the chart and see which application is now in first position with the number of downloads. It happens to be very very important to get there because it’s kind of the vicious circle. The app hits the charts, it happens to be seen by customers, they download it, it re-enters with the first put, also, the next iteration continues. Therefore by all means get horse racing and rating: ask mothers, grandmothers, neighbors put the app five. It really is worth saying that the industry is full of solutions with the guaranteed program output around the top. However, organic customers, this brings just a little, that does not prevent to continue the experiments.

Remember that the publication time could in fact be up to several weeks. Suppose you have developed and tested the app, called all bloggers or the media and said: «I Have got a new application, come to the press conference». You send it in to the AppStore and have to wait up to seven business days. During this case, Google Perform — Paradise for live updates, wherever publishing takes several hours.

The fragmentation for the working system. When you are developing Android applications, consider the fragmentation as well as existence of the whole zoo of products. This affects the time development at all phases: planning, design, development and especially testing.

On the store it is really impossible to converse with consumers

In the store it truly is impossible to talk with customers. For example, the user says that he don’t go to ICQ messages. He is unhappy and is expressed in a very colorful, but not very informative. We have no way to contact him and learn additional about the issue. All we can do is to get into the monitor and see do we possess a message. Maybe him blocked anti-spam.

Now some for the tale get a admin panel in which you can ask questions to the user, to find out his contact information to see what international locations are downloading your app, but the specific situation is not too improved. Mobitech Studio. It is usually worth noting that Google Engage in continues to add this option to some builders, like our agency it will be available.

The time to test it. There are several ways to test the application. You can have testers on test cases, test-plans, which they must pass. In addition, there exists a service for testing — you pay to the found bugs. You put up the application it happens to be tested 20 thousand customers. With this approach, of course, there are pros and cons.

Shots while in the mobile industry solves everything. Good mobile builders are difficult to find even big companies, such as Mail.Ru Group, Yandex or Google. That is why we are working with the trainees — because sometimes it’s easier to consider an intelligent student and to teach him.

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